Blog
Guides, tips, and updates on image accessibility, alt text best practices, and making the web work for everyone.
What is Answer Engine Optimization (AEO)? A Complete Guide
How to optimize your content for featured snippets, voice assistants, and AI answer engines, so your site becomes the definitive cited answer, not a buried blue link.
Alt Text for International SEO: Writing Image Descriptions in Multiple Languages
A practical guide to multilingual alt text: why it matters for international SEO, how search engines tie language to images, when to translate versus transcreate, and the regional variants most teams overlook.
Image SEO Best Practices: How to Rank Images on Google in 2026
A practical, no-fluff guide to optimizing every image on your site, from file names and formats to alt text, structured data, and image sitemaps. Built on Google's own guidance with what actually moves the needle in 2026.
The European Accessibility Act: What Businesses Need to Know in 2026
The EAA took effect across the EU in June 2025 and applies to any business selling to EU consumers, not just European ones. Here is what you need to know to comply.
ADA Web Accessibility Lawsuits: How Missing Alt Text Can Cost Your Business Thousands
Web accessibility lawsuits are surging, with over 4,600 filed in 2024. Missing alt text is the most common violation and one of the easiest to fix. Here is what business owners need to know.
What is Generative Engine Optimization (GEO)? A Complete Guide
How to optimize your content for ChatGPT, Google AI Overviews, Perplexity, and other AI engines, so your brand gets cited, not buried.
What is Alt Text? The Complete Guide to Image Alt Text
Everything you need to know about alt text: what it is, why it matters for accessibility and SEO, how to write it well, and real examples you can follow.