Question 1

What is alt text?

Accepted Answer

Alt text (alternative text) is a written description of an image embedded in the HTML code of a webpage. Screen readers read it aloud for visually impaired users, search engines use it to understand and index images, and it provides fallback text when images fail to load.

Question 2

How does Alt Text Studio work?

Accepted Answer

Alt Text Studio uses cutting-edge AI models to analyze images and describe them in natural language text.

Question 3

Does Alt Text Studio work with WordPress?

Accepted Answer

Yes. The free Alt Text Studio WordPress plugin generates alt text automatically every time you upload an image to your Media Library. It integrates automatically with Yoast SEO, Rank Math, All in One SEO, SEOPress, The SEO Framework, SmartCrawl, Squirrly, WooCommerce, WPML, Polylang, Gutenberg, and WP-CLI. No configuration required beyond pasting your API key.

Question 4

How do I install the Alt Text Studio WordPress plugin?

Accepted Answer

Three steps: 1) Search "Alt Text Studio" in your WordPress admin under Plugins > Add New, then click Install and Activate. 2) Generate an API key from your Alt Text Studio account settings. 3) Paste it into Alt Text Studio > Settings in your WordPress admin and click Connect. Every image you upload from then on gets alt text automatically.

Question 5

Does Alt Text Studio work with Shopify?

Accepted Answer

Yes. The Alt Text Studio Shopify app generates alt text for product images inside your Shopify admin and writes it straight back to the image. It can bulk generate across your whole catalog, generate per product, add alt text automatically to new product images, and publish translations for every language your store publishes. There is no theme code to add and nothing to export.

Question 6

How do I install the Alt Text Studio Shopify app?

Accepted Answer

Three steps: 1) Find "Alt Text Studio" in the Shopify App Store and click Install, then approve the access it asks for. 2) Generate an API key from your Alt Text Studio account. 3) In your Shopify admin, open Apps > Alt Text Studio > Connection, paste the key, and click Save API key. The app runs embedded in your admin, so there is no theme code to paste and nothing to install on your storefront.

Question 7

Why is my Alt Text Studio subscription billed by Shopify?

Accepted Answer

Shopify requires every app in its App Store to charge through Shopify, so a plan started inside the app appears on your regular Shopify bill instead of going through our checkout. The plans, prices, and credit allotments are identical, and the credits reach the same Alt Text Studio account, so they work in the web app, the Chrome extension, and the WordPress plugin too. Upgrades, downgrades, and cancellation all happen in your Shopify admin.

Question 8

Why is alt text important?

Accepted Answer

Alt text matters for three main reasons: SEO (search engines read alt text to rank images), accessibility (screen readers read it aloud for blind and visually impaired users), and legal compliance (the ADA and WCAG require websites to be accessible, and missing alt text is one of the most common violations).

Question 9

How do credits work?

Accepted Answer

For most use cases, it costs 1 credit per image (Normal text length x 1 language = 1 credit). Detailed text length costs 2 credits. Each additional language multiplies the total. Credits never expire and roll over each billing period.

Question 10

What languages are supported?

Accepted Answer

Alt Text Studio supports 194 languages powered by Google Translate. You can select any combination of languages when generating alt text. Regional variants (e.g. French vs French Canadian) are treated as distinct languages. For best practices on writing and shipping multilingual alt text, see our guide at https://alttextstudio.com/blog/international-seo-multilingual-alt-text

Question 11

What is the difference between Normal and Detailed text length?

Accepted Answer

Normal produces a concise description in one to two sentences, ideal for standard web use. Detailed produces a richer description with additional context, colors, spatial relationships, and fine details, best for complex images or accessibility-first projects.

Question 12

Who is Alt Text Studio for?

Accepted Answer

Alt Text Studio is built for web developers, content creators, ecommerce businesses, marketing teams, accessibility professionals, and anyone who needs to generate alt text for images at scale.

Question 13

How does pricing work?

Accepted Answer

Each new account starts with 25 free credits. After that, Alt Text Studio offers monthly and yearly subscriptions as well as pay-as-you-go credit packs. Unused credits roll over each billing period.

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