Automatic — E-commerce

WooCommerce

Product data baked into every product-image alt text.

How it integrates

When you upload an image to a WooCommerce product, Alt Text Studio automatically includes the product name, brand, and color attributes in the generated alt text — massively improving image search visibility and shopper context.

Under the hood

  1. Plugin detects WooCommerce via the WooCommerce class.
  2. For product images, it calls wc_get_product() to fetch the product object.
  3. Product name → product field in alt text generation.
  4. Brand → from brand taxonomies (supports WooCommerce Brands, YITH Brands, Perfect Brands, product_brand).
  5. Colors → from pa_color taxonomy or any product attribute containing "color".
  6. Hooks into woocommerce_update_product to auto-queue generation when product images change.

What you get

  • Product name in alt text
  • Brand detection across 4 brand plugins
  • Color attribute integration
  • Auto-regenerate on product save
  • Works for featured image + gallery

Setup

Install WooCommerce and Alt Text Studio. Product image alt text starts using product data on the next upload.

See full setup instructions →

Try it with your WooCommerce setup

Install the Alt Text Studio WordPress plugin — WooCommerce integration lights up automatically.